The Black Mallet ON (offset neck) is built for golfers whose natural setup tends to push hands behind the ball. The offset hosel automatically promotes a forward-leaning shaft the position every teaching professional recommends while Reverse Face Balanced keeps the face square through impact.

The secret is Reverse Face Balanced (RFB) technology a patent-pending design that positions the center of gravity forward of the shaft. Unlike every conventional putter (blade, mallet, or face-balanced), the RFB putter balances face-down. The result: the face automatically squares through impact, like a hammer. It feels like it swings itself.

• 99%+ ball speed retention on half-inch mishits
• 0.1 face twist on mishits vs. 0.30.9+ on conventional putters
• Immediate topspin 6266 RPM forward rotation from impact
• Under 10 RPM side spin vs. 25+ RPM on conventional putters

Setup Right. Every Time.

Poor hand position at address is one of the leading causes of inconsistent putting. The ON's offset neck corrects this automatically. Pair that with the face-squaring effect of RFB technology and you have a putter that works with your body, not against it.

Blair Philip 30-year putter veteran, co-founder of BGT Stability Shaft, creator of Yes Putters, and former Adams Golf engineer tested the Incred putter using Quintic Ball Roll Analysis. His verdict: "This is actually, I think this is the best performer. The data is very clean just as you might expect from something that's well engineered."

100% Custom-Built. Every Incred putter is hand-milled to your exact specs: head shape, face material, alignment aids, shaft length, loft, lie angle, and grip. Custom from $799. Premium from $999. Bespoke from $1,999.